---
title: How to Create and Use the Album Sale Campaign.
description: Create and Manage an Album Sale Campaign to Promote Album Purchases.
---

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1. [Knowledge Base](https://servicehub.passgallery.com/?hsLang=en)
2. [Campaigns and Automations](https://servicehub.passgallery.com/campaigns-and-automations?hsLang=en)

# How to Create and Use the Album Sale Campaign.

The **Album Sale Campaign** allows you to send promotional offers to one or more gallery guests to encourage album purchases. This campaign lets you offer **percentage or fixed discounts on albums for a limited time**, while automatically sending promotional emails and reminders to clients.

Once the campaign is assigned to a gallery, you can choose **which clients receive the promotion and when it starts**.

This guide will walk you through **creating, customizing, and assigning an Album Sale Campaign** to your galleries.

### **When to Use the Album Sale Campaign**

This campaign is ideal for:

- Increasing album sales after a gallery launch
- Running **limited-time promotions** to encourage album purchases
- Sending automated marketing emails and reminders to clients

The campaign also includes **pre-designed email templates and album-focused banners**, allowing you to promote album sales without creating marketing materials from scratch.

---

### **Adding the Album Sale Campaign**

1. From the **Main Dashboard**, click **Sales Campaigns**.  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-Mar-13-2026-12-15-28-3699-PM.png?width=670&height=330&name=undefined-Mar-13-2026-12-15-28-3699-PM.png)
2. Open the **Campaigns** tab. Click **Add New App** and select **Album Sale**.  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-1.jpeg?width=670&height=311&name=undefined-1.jpeg)  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-Mar-13-2026-12-15-30-1931-PM.png?width=361&height=317&name=undefined-Mar-13-2026-12-15-30-1931-PM.png)
3. Click **Install Campaign** to add it to your **Marketing Dashboard**.  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-Mar-13-2026-12-15-28-8877-PM.png?width=670&height=277&name=undefined-Mar-13-2026-12-15-28-8877-PM.png)
4. Enter a name for the campaign and click **Add Automation App**.

![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-Mar-13-2026-12-15-29-9630-PM.png?width=392&height=235&name=undefined-Mar-13-2026-12-15-29-9630-PM.png)

---

### **Customizing Your Album Sale Campaign**

Once the campaign is installed, you can configure the promotion settings.

#### **1. Set Up the Discount**

![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-Mar-13-2026-12-15-28-6619-PM.png?width=670&height=337&name=undefined-Mar-13-2026-12-15-28-6619-PM.png)Customize your coupon details, including:

- **Discount percentage or fixed amount** ([See Types of discounts](https://servicehub.passgallery.com/what-types-of-discounts-can-be-offered-via-a-coupon?hsLang=en))
- **Description and coupon code**
- **Free shipping option** ([See Shipping Methods](https://servicehub.passgallery.com/how-do-i-control-which-shipping-methods-are-available-to-my-clients?hsLang=en))
- **Minimum order amount** (optional)
- **Discount stacking preferences**
- **Product-specific limitations**

After configuring your settings, click **Apply** to save your changes.

![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-Mar-13-2026-12-15-29-1441-PM.jpeg?width=670&height=281&name=undefined-Mar-13-2026-12-15-29-1441-PM.jpeg)

---

#### **2. Define the Campaign Duration**

Set how long the coupon will remain valid. This determines:

- How long clients can use the discount
- When reminder emails will be sent

![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-Mar-13-2026-12-15-27-4863-PM.png?width=670&height=337&name=undefined-Mar-13-2026-12-15-27-4863-PM.png)

You can:

- Choose a **duration in months and/or days**, or
- Set a **specific end date** (ending at **11:59 PM** on the selected day)
  
  ![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-Mar-13-2026-12-15-26-8665-PM.png?width=670&height=168&name=undefined-Mar-13-2026-12-15-26-8665-PM.png)

Click **Apply** to save.

---

#### **3. Configure Email Delivery**

Choose when campaign emails will be sent:

- **Earliest possible** — emails are sent immediately
- **Optimized send schedule** — emails are sent at recommended times (typically **8 AM, 2 PM, or 8 PM**) based on your [local timezone](https://servicehub.passgallery.com/how-to-change-your-timezone?hsLang=en)![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-2.jpeg?width=670&height=310&name=undefined-2.jpeg)  
  ![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-Mar-13-2026-12-15-29-5880-PM.png?width=670&height=246&name=undefined-Mar-13-2026-12-15-29-5880-PM.png)

---

#### **4. Edit Campaign Emails**

You can customize or remove the emails sent to your clients.

![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-Mar-13-2026-12-15-28-1778-PM.png?width=670&height=139&name=undefined-Mar-13-2026-12-15-28-1778-PM.png)

- Click the **trash icon** to delete an email
- Click the **pencil icon** to edit an email

![](https://servicehub.passgallery.com/hs-fs/hubfs/Sales%20campaigns%20email%20settings-gif.gif?width=670&height=262&name=Sales%20campaigns%20email%20settings-gif.gif)

Pre-designed templates are provided, but you can modify them as needed.

You can update:

- **Email cover image** (use the gallery cover photo or upload a new image)
- **Email subject line**
- **Title**
- **Message content**
- **Button text**

![](https://servicehub.passgallery.com/hs-fs/hubfs/Email%20templates-gif.gif?width=895&height=625&name=Email%20templates-gif.gif)

---

#### **5. Customize Gallery Banners**

Campaign banners will appear in the **gallery and shop** for eligible users.

If the campaign is assigned to a **Main Client**, only that client will:

- See the banners
- Receive campaign emails
- Access the discount while logged in

Each banner type includes customizable settings and **album-focused promotional resources**.

![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-Mar-13-2026-12-15-27-7111-PM.jpeg?width=670&height=315&name=undefined-Mar-13-2026-12-15-27-7111-PM.jpeg)

You can change:

**Content**:

- Header Text
- Body Text
- Code
- Button Text

**Style:** 

- Background + Button text colors
- Body color
- Title + Button colors

![](https://servicehub.passgallery.com/hs-fs/hubfs/Banner%20display-gif.gif?width=895&height=704&name=Banner%20display-gif.gif)

After making changes, you can add an **internal note** and click **Save**.

![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-Mar-13-2026-12-15-27-9022-PM.png?width=670&height=383&name=undefined-Mar-13-2026-12-15-27-9022-PM.png)

---

### **Assigning the Album Sale Campaign to Galleries**

Once your campaign is created, you can assign it to galleries.

You can:

- Apply the campaign to **entire galleries**, or

Assign it to a **specific client** so only they receive the promotion.

![](https://servicehub.passgallery.com/hs-fs/hubfs/undefined-Mar-13-2026-12-16-32-0806-PM.png?width=670&height=308&name=undefined-Mar-13-2026-12-16-32-0806-PM.png)

 

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