---
title: How Do I Provide Discounts to Clients Who Have Opted Out of Marketing Emails?
description: If clients or gallery visitors have opted out of marketing emails, they may miss out on promotions. Read this article to see how to ensure they can still access discounts.
---

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# How Do I Provide Discounts to Clients Who Have Opted Out of Marketing Emails?

## If clients or gallery visitors have opted out of marketing emails, they may miss out on promotions. Here’s how to ensure they can still access discounts:

#### Method 1: Use the Single-Use Coupon App

With the **Single-Use Coupon app**, you can send discounts through emails marked as informational rather than marketing, allowing discounts to reach clients even if they’ve opted out of marketing. When creating the campaign, choose **Include Opt-Out Recipients** to make sure these clients receive the discount.

![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-07-33-3681-PM.png?width=688&height=317&name=image-png-Nov-02-2024-10-07-33-3681-PM.png)

#### Method 2: Request Client to Update Email Preferences

1. Ask the client to log into their account, click the person icon in their gallery menu, and go to **Settings**.  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-26-08-8601-PM.png?width=688&height=385&name=image-png-Nov-02-2024-10-26-08-8601-PM.png)
2. In **Settings**, they should check **I would like to receive special offers and updates** and then **Save Changes**. This enables future promotional emails.  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-27-48-7621-PM.png?width=447&height=667&name=image-png-Nov-02-2024-10-27-48-7621-PM.png)

#### Method 3: Use the Assign by Criteria Option

1. Select **Sales Campaigns** in the Main Dashboard.  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-30-18-4353-PM.png?width=688&height=433&name=image-png-Nov-02-2024-10-30-18-4353-PM.png)
2. Then go to the **Campaigns** tab.  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-34-44-6875-PM.png?width=688&height=408&name=image-png-Nov-02-2024-10-34-44-6875-PM.png)
3. Create a new app or duplicate an existing one.  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-37-37-1012-PM.png?width=1525&height=663&name=image-png-Nov-02-2024-10-37-37-1012-PM.png)
4. Then click **Edit Campaign** if needed.  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-39-59-3850-PM.png?width=1505&height=687&name=image-png-Nov-02-2024-10-39-59-3850-PM.png)
5. In the **Discount** section, click the pencil icon to set the **Discount Type** and **Coupon Code**. Click **Apply**.  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-42-58-5451-PM.png?width=1217&height=651&name=image-png-Nov-02-2024-10-42-58-5451-PM.png)

> **Tip:** Remove emails and banners by clicking the trash icon. This ensures that clients who opted out of emails receive discounts manually.
> 
> ![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-46-27-5686-PM.png?width=1197&height=709&name=image-png-Nov-02-2024-10-46-27-5686-PM.png)

6. When ready, click **Done Editing**.

![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-48-27-6008-PM.png?width=1381&height=737&name=image-png-Nov-02-2024-10-48-27-6008-PM.png)

#### Assign the Discount to Specific Galleries and Users

1. Click **Assign to Galleries**.  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-49-56-0503-PM.png?width=1521&height=625&name=image-png-Nov-02-2024-10-49-56-0503-PM.png)
2. Choose the client's gallery by clicking the pencil icon in **Projects**.  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-51-58-8244-PM.png?width=1179&height=501&name=image-png-Nov-02-2024-10-51-58-8244-PM.png)
3. In **Recipients**, select **Assign by Criteria**.  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-53-01-6994-PM.png?width=1165&height=513&name=image-png-Nov-02-2024-10-53-01-6994-PM.png)
4. In **Select Audience by Criteria**, pick the relevant user type, then click **Continue.**  
   ![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-53-51-7369-PM.png?width=688&height=389&name=image-png-Nov-02-2024-10-53-51-7369-PM.png)

5.    Last step select **Apply**

![](https://servicehub.passgallery.com/hs-fs/hubfs/image-png-Nov-02-2024-10-55-27-6824-PM.png?width=1187&height=519&name=image-png-Nov-02-2024-10-55-27-6824-PM.png)

Note: Provide the client with their discount code manually, and unassign the app after the client places their order.

 

*If you have any issues or questions at all, please email [help@passgallery.com](mailto:help@passgallery.com).*

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