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How to Create and Use the Abandoned Cart App?

Encourage visitors to complete their purchases with the Abandoned Cart App! This automation sends a limited-time discount to users who have left products in their cart without checking out, creating urgency with a 24-hour flash sale.

📌 Note: When you assign the app to a gallery, the promotion applies to all past and future abandoned carts for that gallery.

  • For past carts, the email is sent based on the trigger you set (e.g., 1 day after enabling the app).

  • For future carts, the email is sent X days after abandonment, depending on your trigger settings.

Setting Up the Abandoned Cart App

1. Install the Abandoned Cart App

  1. From the Main Dashboard, go to Sales Campaigns.

  2. Click + More Automations.

  3. Select Abandoned Cart App.
  4. Click Install Campaign.

  5. Customize the name (optional) and click Add Automation Campaign.

Configuring the Abandoned Cart Campaign

2. Choose the Campaign Start Date & Trigger

  • Decide when the email will be sent after cart abandonment (e.g., 1 day after an item is left in the cart).

  • You can also set the trigger for a specific date, like the start of the next month.

3. Set the Campaign Duration

  • Choose how long the campaign will be active for each user.

  • You can run it for a set number of months/days or until a specific time (e.g., 11:59 PM on a certain date).

Customizing the Discount & Product Triggers

4. Delete Products

  • Click the pencil icon.

  • Checkmark the box and click Apply.


5. Choose What Happens to Abandoned Products

  • You can remove items from abandoned carts if they aren’t purchased before the campaign ends.

  • This increases urgency, but be sure to allow enough time for customers to complete their purchase.

📌 Tip: You can either:

  • Clear carts after a long campaign duration, OR

  • Keep items in the cart and just run a flash sale campaign.

6. Set Up the Discount

  • Choose the discount type and amount.

  • Adjust settings like:

    • Discount description & code

    • Free shipping (optional)

    • Minimum order amount

    • Discount stacking options

    • Product restrictions (if any)

  • Click Apply to save your discount settings.

📌 Important: Do NOT change the language of the dynamic text token—this autofills with the correct information.

Customizing Emails & Banners

7. Modify Email Settings

  • Click the pencil Icon.
  • Adjust when emails are sent:

    • Immediately after the cart is abandoned, OR

    • Optimized scheduling (Pass+ suggests the best send times).

  • Click Apply to save.

8. Edit Email Content

  1. Click the pencil icon to edit the email.

  2. Upload a banner image or use:

    • The gallery cover photo

    • A pre-made image from Pass+

  3. Customize the:

    • Email subject

    • Message title & body

    • Call-to-action button text

  4. Click Apply to save changes.

9. Customize Banners (Optional)

  • There are five banner types:

    • Text banner

    • Large banner

    • Photo banner

    • Product row

    • Store rotator

  • Click the pencil icon to edit, or the trashcan icon to delete unwanted banners.

10. Assigning the App to Galleries

  • Once you click Save, you can assign it to galleries to activate it.


  • If a client has abandoned carts from multiple galleries, they will only receive one email for their cart.

📌 Tip: To maximize conversions, consider pairing this with other sales automations like Limited-Time Offers or Holiday Sales!

With the Abandoned Cart App, you can increase sales by gently reminding clients to complete their purchases—while offering them an exclusive deal to seal the sale! 

 

If you have any questions or need any additional information, please email help@passgallery.com